The article considers the necessity to apply
spindoctoring as a modern political technology and possibility of its use
as an instrument for protecting the interests of the state not only in the
domestic political sphere, but also at the level of international politics as
a whole. The Russian Federation may also resort to such technologies to
work on topical courses of its foreign policy in order to improve its
image abroad and to protect its interests.
Keywords
spindoctoring; reputation management; foreign policy; political technologies; public opinion; interests.
